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Rules of placing information in the "Trading system of special machinery"

Rules of placing information in the "Trading system of special machinery" of the Exkavators Ru portal (hereinafter - Trading system) is an appendix to the User Agreement and intended to ensure equal conditions for all advertisers.

Before placing the information in the Trading system, each user is required to familiarize him/herself with these rules.

The Exkavator Ru administration reserves the right to supplement and update the existing rules.

The information that does not meet the following requirements can be deleted by the moderator without a warning.

Payment for additional services (the tariff for private persons, the Business, Business + and Ultra tariffs) does not guarantee that the information placed in the Trading System will not be removed in case of violation of the rules.


Main sections:

1. General rules

2. Rules of registration of users in the Trading System

3. Rules of adding a company in the "Companies and services catalogue" of the Trading System
3.1. Company name
3.2.
Specialization and services
3.3.
Site Address
3.4.
Logo
3.5.
Phone of the company
3.6.
Company Description
3.7.
Contacts

4. Rules of placing ads
4.1. Title and text of ads
4.2.
Price
4.3.
Manufacturer of machinery
4.4.
Model
4.5.
Photos
4.6.
Raising of ads

5. Rules of placing materials in "News of Companies"

1. General rules of placing information in the Trading System

1.1. It’s banned to place in the Trading system false or irrelevant data, and information prohibited for distribution by the current legislation of the RF.

1.2. The responsibility for the content or accuracy of the information contained in the Trading System bears the user who placed it.

1.3. The use of programmes of automatic control of hosted information is prohibited.

2. Rules of registration of users in the Trading System

2.1. E-mail, specified during the registration, is then used for logging into your account and cannot be changed by the user on his own. On the issue of changing the registration e-mail, please contact site support service (see contacts at the Bottom of the page).

2.2 The Field "Name and surname" is mandatory and must contain the name and surname (or name only) of the contact person written in lowercase letters with the first uppercase one. Example: Sergey Belov.

For organizations it’s permitted to specify the department name instead of the name and the surname. Examples: Sales department, Service department, etc.

2.3. To specify a phone number in international format, you must enter in separate fields the country code, area code and the number without separation of figures by spaces or dashes.

3. Rules of adding a company in the "Companies and services catalogue" of the Trading System

One company may be registered in the Trading System only once. Before adding a company, make sure that it is not yet registered in the "Companies and services catalogue" (hereinafter - Catalogue of companies) by any other user. On the issue of removing the old account or restoring access to it, please contact site support service.


3.1. Company name
3.1.1. The name is written without quotation marks (external or internal), in lowercase letters with the uppercase first one. Writing partly or completely in CAPITAL letters is only permitted in case of use of abbreviations. For example: ABC-Special machinery.
3.1.2. The legal form (Ltd., CJSC, etc.) is not specified in the name. There are exceptions only for individual entrepreneurs - the following format is adopted for them: Ivanov, VI, IE.
3.1.3. If your company is a branch rather than the head office, you need to reflect this in its name. For example: The Ideal, a branch in Chelyabinsk.
3.1.4. If at the time of your registration in the catalogue of companies there already exists a company with the same name, but it is completely another organization (not a branch or outdated account of your company), specify the name of the city. For example: Intertekhnika, Ekaterinburg. Otherwise, the data about your company will not appear in the catalogue.
3.1.5. Companies in the company catalogue are sorted in alphabetical order, so please write the name in the form in which your customers can easily find it by the first letter. For example: right - Autoline, service center (most likely, users will look for a company with the letter A) wrong - Service center Autoline.
3.1.6. As the name cannot be used words and phrases that describe the activity of the company, its location, characterize the product range (group of machinery; type of machinery for its intended purpose; brand – a manufacturer of machinery, if the company is not the manufacturer itself), but are not its real name.
Examples of inadmissible names:
Rental of special machinery,
Liebherr (for a company, which is not the manufacturer of the machinery)
Ukraine,
Road machinery Bomag
3.1.7. Be careful when registering companies whose names begin with the letters that have the same mark in Russian and Latin layout: C, T, O, M, P, E, A, X, B, K. In case of an error in writing the name of your company, it will be displayed incorrectly in the Catalogue of companies when sorting alphabetically.

3.2. Specialization and services
3.2.1. To be displayed in the alphabetical catalogue, the company must specify its specialization and / or list the services provided. For companies that are using the tariff plan "Basic" (assigned by default during creation of a company), the total number of specializations and services cannot be more than two. To increase the number of specializations, it is necessary to pass to an extended tariff.
3.2.2. For each specified service you must add a brief description, which reflects the characteristics of the company offers. For example, about the service "Transportation of special machinery": Special transportation, heavy cargo transportation and project transportation to/from Eastern Europe.

3.3. Site adress
3.3.1. It is permitted to specify only one site address.
3.3.2. The address must be written without "http://".
3.3.3. It is not allowed to specify a site which is not owned by the company and does not contain information about it.
3.3.4. It is not allowed to specify the addresses of non-performing sites, and sites that can harm the user’s computer.
3.3.5. It is not allowed to specify the sites that contain information prohibited to be spread according to the current legislation.

3.4. Logo
3.4.1. The logo must correspond to the specified name of the company.
3.4.2. It is prohibited to place photos of machinery and other images which are not a logo, instead of the logo. If your company does not have a logo, you can place a graphic image of the company name.
3.4.3. It is prohibited to place the logo with the specified contact information: phone, e-mail, website address, physical address.

Note:

A logo is an original typeface of a full or abbreviated name of the organization or product. The logo is the word part of the trademark.

The logo is a key element of the company's image. It serves to identify the companies in the market.


3.5. Phone of the company
3.5.1. Phone of the company should be recorded in the international format: +Х (YYY) ZZZ-ZZ-ZZ, where:
+ - DLD
X – a country code in the international format (7 – Russia, 375 - Belarus);
YYY –a city code or mobile operator code;
ZZZ-ZZ-ZZ – a telephone number.
3.5.2. It is prohibited to specify a non-existent (for example: +7 (496) 000-00-00) or obviously wrong (unrelated to the company) telephone number.

3.6. Company Description
3.6.1. The "Company Description" should contain generalized information about the company, its competitive advantages.
3.6.2. The description of the company should not be an announcement of the sale / lease of specific units of goods – there are special sections for placing ads in the Trading System.
3.6.3. It is prohibited to place a rambling text as a description of the company - list of machinery models, spare parts numbers, a set of keywords.
3.6.4. It is not allowed to specify contact information (phone, e-mail, website address) in the description of the company- there are separate fields intended for this information.
3.6.5. It is prohibited to write certain words and whole sentences in CAPITAL letters. Exceptions are brand names and abbreviations.
3.6.6. Abuse of punctuation marks is not allowed (the use of multiple exclamation marks in a row, the separation of text fragments by a row of points, and so on).

3.7. Contacts
3.7.1. After adding the company in the Catalogue of companies, the "Contacts" section, the first entry is automatically created - based on the information specified in the registration. The user can edit this entry, as well as add other contacts. Subsequently, any of them can be selected to display in a particular advertisement (registration data are displayed in the ad by default).
3.7.2. The field "Name and surname" is mandatory and must contain the name and surname (or only the name) of the contact person, written in lowercase letters with the first uppercase one. Example: Sergei Belov. If for some reason you find it impossible to specify the names of the employees, it is allowed to write the formulation under the name of the department. Examples: Sales department, Service department, etc.
3.7.3. The phone number of the contact person should be written in the international format: +Х (YYY) ZZZ-ZZ-ZZ (for details, see 3.5.1).
3.7.4. It is not allowed to specify the contact details of a person without his/her consent.

4. Rules of placing ads

The ad should be placed in the appropriate section. It is forbidden to post offers of products and services for which sections in the Trading system are not provided.


4.1. Title and text of ads
4.1.1. An advertisement placed in the sections "Sale of machinery" or "Rent of machinery", should contain information only on one model of machinery. It is not allowed to list in the ads text all available models, brands, types of machinery. Creation of separate ads for each model of machinery will greatly facilitate the search for users and increase the efficiency of placement in the Trading System.
4.1.2. An ad placed in the "Spare Parts" should contain information on spare parts of only that group that is indicated in the section name (for example, an ad in the section "Engines, fuel system" should contain information only on spare parts for the engine and fuel system, but not on parts for the chassis or transmission). Ads of general character are placed in "Other spare parts."(for example, Spare parts for earthmoving equipment Komatsu).
4.1.3. It is not allowed to publish ads with the same text under different headings (the same description for different models of machinery) or in different sections (the same set of spare parts), as well as duplication of text fragment (more than one sentence) in several ads.
4.1.4. It is not allowed to place by the same user (the same company), two or more ads for the same model of machinery of the same year of production in the same city.
4.1.5. One user (one company) may place up to three ads on the same model of machinery of the same year of production, provided that different cities are indicated in these ads. Companies with branches and representative offices in more than three cities should register separate accounts for these divisions.
4.1.6. An ad text must correspond to the heading. The heading in the sections "Sale of machinery" or "Rent of machinery" is generated automatically. A heading in the "Spare parts" section must begin with the name of spare parts. For example: Hydraulic pump for mini excavator Komatsu PC50UU-1.
4.1.7. Avoid duplication of the company name in the ad heading or text, because it is always displayed on the page of ads.
4.1.8. It is prohibited to write certain words and whole sentences in CAPITAL letters in the ad heading or text. Exceptions are brand names and abbreviations.
4.1.9. It is prohibited to use exclamation marks in the ads heading.
4.1.10. Abuse of punctuation marks, mathematical symbols, and other characters is not allowed in the ads text (the use of multiple exclamation marks in a row, the separation of text fragments by a row of points, and so on).
4.1.11. It is not allowed to place general information about the company in the ads text, since there is a special page of the company for this purpose.
4.1.12. It is not allowed to specify contact information (phone, e-mail, website address, physical address) in the ads text, as- there are special fields intended for this information.

4.2. Price

Specify only the price at which you are willing to sell. Inadequate prices (for example, 1 RUR, 100 RUR) will be removed by the moderator. If the price is not entered, the ad will automatically indicate the cost "On demand".


4.3. Manufacturer of machinery
4.3.1. If you are placing ads on sale or rent in the selected category of machinery and cannot find the manufacturer you need, please send your request to the site support service asking to add it. You must indicate in a letter the brand name and type of machinery, as well as, if possible, a link to web site page of the manufacturer with information on this machinery.
Attention! Before sending a request, make sure that the type of machinery you are interested in is present in the list of the Trading system.
4.3.2. It is not allowed to specify in the ad the manufacturer that has no relation to the advertised model of the machinery.

4.4. Model

If you cannot find the model you need in the list of models of the manufacturer, select "Other Model" and enter the name in the box that appears. It should not re-enter the manufacturer's name - enter the name of the model only.


4.5. Photos
4.5.1. It is allowed to place a photograph in the ad only under the condition that it depicts the brand and model of the machinery (or that type of spare parts), which is advertised in the ad.
4.5.2. It is prohibited to place in the ad the logo of the company instead of photos of machinery (spare parts).

4.6. Raising of ads

Users can update the date and time of their ads by clicking the button "Raise your ad" in the user's personal account. The maximum number of raisings is determined depending on the tariff plan (see Tariffs Description http://corp.exkavator.ru/trade.html).

5. Rules of placing materials in "News of companies "

5.1. Materials posted in the "News of companies" section should correspond to the name of the section in its content. It may be reports on various events in the life of the company, on conducting campaigns, immediate availability of a new product, and so on.

5.2. . In the "News of companies" section it’s prohibited to publish materials that represent a description of the company, a list of product range or rendered services, but do not contain a report of any event. This kind of information is placed in the description of the company and advertisements.

5.3. News should consist of a headline, a brief description and the main part. And this brief description should not be fully duplicated in the main part.

5.4. . It is prohibited to place two and more news with the same type of headlines and similar content within one week. For example, it is not allowed to post news with headlines "Special discounts on crawler excavators" and "Special discounts on bulldozers" and similar texts of the main part.

5.5. It is prohibited to write certain words and whole sentences in CAPITAL letters in the news headline and text. Exceptions are brand names and abbreviations.

5.6. Abuse of punctuation marks (the use of multiple exclamation marks in a row, the separation of text fragments by a row of points, and so on) is not allowed in the news headline and text.

5.7. It is not allowed to specify contact information (phone, e-mail, website address, physical address). There is a page "About Us" for this information.

5.8. It is not allowed to place links to any websites or web pages in the text of the news.

The Exkavator Ru administration reserves the right to supplement and update the existing rules.

The information that does not meet the above-mentioned requirements can be deleted by the moderator without a warning.